Primed to Pitch 6-month Group Coaching Program
The Only Thing Standing Between You and Your Next Paid Campaign is the Pitch You Haven’t Sent.
Primed to Pitch is a 6-month group coaching program built for influencers who are ready to land paid brand deals that reflect the value of their influence. You don’t need to wait on a manager or hope for inbound offers. You need a strategy, support, feedback, and a system.
It’s time to stop believing more followers will land you better brand deals.
Inside Primed to Pitch, we don’t just talk about landing paid brand deals. We build the infrastructure that makes brands say yes.
From pitch to post, you’ll know how to present yourself, communicate your value, and handle campaigns like the CEO of your influencer business. You’ll move from winging it to running it with strategy, clarity, and confidence behind every deal.
If paid campaigns feel rare, there’s likely a gap in your influencer business...
You’ve built a loyal audience. Your content is consistent.
But when it comes to landing brand deals that actually pay...things fall flat.
You’ve been trying to turn your influence into income, but:
You think you don’t have time to pitch or follow up with brands
The offers coming in are gifted or low-paying with high expectations
You’ve been chasing management, but agencies want creators already landing paid deals
You’re unsure how to set your rates or respond with confidence
You’ve downloaded pitch templates, but they all sound the same and get ignored
Sound familiar? It’s not your fault. You’ve been doing what you can with the time and tools you have.
But without consistent pitching, follow-up, and negotiation, it’s hard to get seen or get paid.
That’s where Primed to Pitch comes in.
"I’ve had several coaches over the last six years… and I’ve never made as much money as I have with Shauna and her program."
"My business has exploded. My email list has grown. My blog is growing. Shauna always reminds me to focus on my business, not just brand deals."
Rasheeta Fields
FOUNDER, PRETTY PUMPED FITNESS & VERDURE HERBS
Introducing...
A 6-month group coaching program that teaches mid-tier influencers how to secure paid brand deals by mastering the strategy, structure, and systems that get brands to say yes.
This isn’t about guessing, hoping, or waiting. Inside Primed to Pitch, you’ll learn exactly how to position your value, pitch with confidence, and manage the business side of your brand partnerships with perfection.
What You’ll Master Inside:
Phase 1: Position Your Influence
We start by getting clear on your niche, your brand differentiators, and your numbers. You’ll learn how to communicate your value and own your expertise without shrinking your rates or waiting for someone to “discover” you.
Phase 2: Build Your Brand Pitch Bank
You’ll develop a repeatable outreach process, learn the P.I.T.C.H. framework (no generic templates!), and start sending pitches that actually get responses. We’ll cover brand research, how to find the right contacts, and how to write custom emails that make decision-makers take notice.
Phase 3: Start Landing Paid Partnerships
You’ll be actively pitching every week and getting feedback in real-time. We’ll workshop your wins, troubleshoot slow replies, and refine your strategy as the responses start rolling in. This is where you’ll start seeing momentum and we’ll make sure it turns into revenue.
Phase 4: Manage Campaigns Like a CEO
From negotiation and contracts to content deadlines and wrap-up reports, you’ll learn how to run a campaign from first email to final invoice. You’ll have systems in place to stay organized, professional, and ready for repeat deals.
Phase 5: Expand Your Revenue Strategy
From negotiation and contracts to content deadlines and wrap-up reports, you’ll learn how to run a campaign from first email to final invoice. You’ll have systems in place to stay organized, professional, and ready for repeat deals.
Inside Primed to Pitch, You’ll Learn How To:
Pitch yourself with confidence even if you’ve been ghosted in the past
Write custom outreach emails that make brands pay attention
Find and vet brands before you waste time sending cold pitches
Identify the right contacts so you’re not pitching into the abyss
Share your analytics in a way that proves your influence
Manage every part of the campaign like a business, not a side hustle
Handle negotiation, contracts, deliverables, and payments with ease
Create systems that keep your pitching and follow-ups consistent
Working with Shauna was a true treat!
I commend the level of efficiency, organization, and kindness that she delivered. She was always easy to reach and happy to answer any of my questions. She ensured the business side of our collaboration was handled promptly and without any kinks. Overall, Shauna is someone who goes 'the extra mile' in all that she delivers. I look forward to working with her again!
NATALIE P. (Brand Partner)
CEO of ingarden
Who Is Primed to Pitch For?
Primed to Pitch is perfect for you if:
You’ve been paid at least $1,000 or more for a single campaign and know you’re ready for more
You can produce editorial-level video and photo content that brands would be proud to repost on their feed
You’ve defined a specific niche and brand identity that makes your audience trust what you say
You’ve built your following organically, over time (not by buying followers or using follow for follow pods and trends)
You create content consistently
Your analytics show you can drive clicks, conversions, and conversations
Meet Shauna, the Coach and Strategic Partner Behind Primed to Pitch.
I’ve been on every side of the industry. I’ve been the influencer, the one pitching for creators, and the person brands trust to bring the right partnerships to the table.
I’ve helped influencers land campaigns that led to their highest paid partnerships, repeat deals, real ROI, and career-changing visibility.
I’ve also seen how easy it is to stay stuck, underpaid, and overwhelmed when the business side is unclear.
Primed to Pitch isn’t a course or a collection of templates. It’s hands-on support for influencers who want to show up for their brand with intention. When your business works behind the scenes, brands start to take you seriously.
You already have the influence. Now it’s time to get paid for it.
How it Works
01.
Book a Call
Primed to Pitch isn't for everyone. This is a chance for us to make sure Primed to Pitch is the right fit for where you are and where you’re trying to go. If we’re aligned, you’ll receive next steps to officially join the program.
02.
Secure Your Spot
If you’re invited to move forward, you’ll receive the contract and payment link to lock in your seat. Once paid and signed, your enrollment is confirmed.
03.
Complete Onboarding
You’ll fill out an onboarding form so I can get to know your brand, your strengths, and where you need support. You’ll also receive a welcome packet so you know exactly what to expect before we begin.
04.
Get Access to the Portal
Before your cohort starts, you’ll get login access to the Primed to Pitch learning portal. This is where you’ll find pre-recorded lessons, tools, and templates to support your journey. You’ll have unlimited access to all materials.
Here's What's Included
Investment: $2,500
Twice-monthly (bi-weekly) live 60-minute coaching calls for six months
Pitch trackers, Chat GPT prompts, and a complete pitch framework for ongoing brand outreach
A customized funnel map and detailed report with action plan & next steps for implementation
Lifetime access to all call recordings and downloadable resources
Direct support and personalized feedback to help you strengthen your brand partnerships and land more of the right opportunities
Ready to get started?
Your next move starts here. Schedule your call so we can talk through your goals and make sure this is your next best step.
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